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Why toll free numbers are better for A2P messaging?

What is toll-free number?

As defined by FCC (Federal Communication Commission) toll-free numbers are telephone numbers with distinct three-digit codes that can be dialed from landlines with no charge to the person placing the call. Such numbers allow callers to reach businesses and/or individuals out of the area without being charged a long-distance fee for the call.

Toll-free numbers are numbers that begin with one of the following three-digit codes: 800, 888, 877, 866, 855, 844 or 833. These numbers are  not interchangeable.

What is A2P Messaging?

A2P is the acronym used for Application to Person calling. When referencing to A2P messaging, businesses use API or conversational software to send mass messages to their users to send SMS messages, alerts, or notifications.

As businesses and organizations are building a brand with toll-free numbers, it is a smart financial move to use them to send text messages as well.  Based on the market stats SMS open rate is 98% and response rate is 45%, which makes it a preferred choice of communication.

Why toll-free number is right choice for  A2P Messaging?

Toll-free numbers are of very high value to businesses that are trying to provide personalized service to their customers by engaging them in the simplest and most convenient manner. Texting allows businesses to promote fast engagement with their customers with personalized and threaded conversations.

Here are some of the values toll-free number adds to your business messaging:-

  • One Phone number for voice and messaging:

Toll-free number texting facilitates the consumer and the organization to engage in a two-way messaging functionality which allows for messaging and calling to be done from 1 number.

  • Make stronger brand:

Another benefit for using Toll-Free numbers is that you can create strong brand presence. You can choose a toll-free number to spell out your brand name. This is definitely easy for your clients to remember, when sending messages with this vanity toll-free number then your clients know who it is from. This increases client engagement.

Consumers today expect instant replies and instant validation.  Some prefer to text, while others still prefer to call. Both of these options are available to you when you decide to make toll-free number as primary contact phone number. Having one number for both voice and message makes sense and allows for a stress free and hassle free communication platform.

What are some of the most common use cases of toll-free messaging?

You can use toll-free phone numbers to meet all your business messaging needs. Here are some of the areas where toll-numbers are used to send bulk messages.

2FA (Two-Factor Authentication):-

Add a second layer of security with Two Factor Authentication and validate authenticity. Send SMS code or voice code to your users for verification. This helps prevent fraud.

SMS Marketing:-

Adapt the most efficient medium to broadcast to your prospects & customers. SMS is customers preferred medium for communication and has proven to be one of the most successful one. 

Appointment Reminder:-

Keep track of all your appointments and last minute cancellations with A2P messaging. 

Notification & Alert:-

A2P messaging has facilitated convenient way of sending alerts and notifications by using API

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